New Era’s caps 'flagbearers' is someone who has a unique story or unusual perspective, and conveys that in a dynamic way. The newest flagbearers are Pharrell Williams, Chad Hugo and Shae Haley, collectively the three musicians-slash-producers-slash-singers-slash-songwriters known as N*E*R*D. (No-one Ever Really Dies). Formed as a concept band in their hometown of Virginia Beach, in 2000, N*E*R*D stands – defiantly – ten years later as a group of musicians who have worked tirelessly to carve out and conquer a new space in an otherwise nebulous musical world. In this new promotional piece the fellas talk about their love for New Era caps along with some insight into their upcoming album.

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